Saturday, January 12, 2008

For a CAUSE spotlights American Eagle Outfitters and Aeropostale

While I'm not obsess with shopping, I go shopping every chance I get. It makes me happy and nothing can cure a bad grade on a calculus test than going shopping and finding that one unexpected item. When that item is for a cause, I get even happier because I know that I'm doing something to help out a cause, and I realize that there are more serious things in the world, and I shouldn't let a calculus grade ruin my life.
My shop for a cause items include: a tennis racquet, t-shirts, and bracelets.
Lately I've noticed that American Eagle is doing their part in shopping for a cause. In November of last year, they launched AE better World, which you can read all about here. They launched the scarves,which supports three different charities:Big Brothers Big Sisters of America (Fuchsia Pink), Jumpstart (Berry Red) and the Student Conservation Association (Polar Navy). I'll keep you updated on their next projects, one of which is with Declare Yourself.

When I think of American Eagle, Aeropostale automatically comes to mind. They recently partnered with Do Something and they created Teens for Jeans which aids homelessness. You basically donate your jeans and you get 20% off of a new pair. I think of it as shopping for a cause with a twist: you're giving, and you're receiving and you're shopping!!

so yea. shop for a cause!!

1 comment:

Ramona Russell said...

I just came across your blog – I created a company in memory of my 28 year old sister that died from breast cancer last year that supports giving back through shopping. Uptown Liz (www.uptownliz.com) promotes products from companies whose proceeds directly give back to charitable organizations. Thank you for doing your part to promote making a difference to those who are less fortunate.